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    What the Heck is a Funnel, Anyway?

    • by Wendy Robinson
    What the Heck is a Funnel, Anyway

    For an online business owner, a sales funnel is probably the most important marketing tool you have. And yet many entrepreneurs have no clear understanding of what it is or how it works. As you can imagine, failing to fully understand this part of your business is not a good thing. It means fewer sales, […]

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  • Business Strategy, Marketing Solutions

    How to Discuss Your Rates Like a Pro

    • by Wendy Robinson
    How to Discuss Your Rates Like a Pro

    Does the topic of money and rates make your mouth dry and your hands sweat? Do you dread that point in a conversation when someone says, “So what do you charge?” You’re not alone. Most of us have difficulty talking about money; especially when it comes to quoting prices for our own work. If you’re […]

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  • Business Strategy, Marketing Solutions

    3 Pages Every Funnel Must Have

    • by Wendy Robinson
    3 Pages Every Funnel Must Have

    Confused about what pages every funnel must have or how sales funnels work? You’re not alone. In fact, that’s the number one reason small business owners say they can’t get their funnels set up—they simply don’t know what to include where. Here’s the easy answer: At the very least, your sales funnel needs three pages. […]

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